Spinster Abbott’s

Since the opening of this small locally-owned bodega and bar in July 2023, I have spearheaded the social media presence and overall design of the store’s advertising materials. I post weekly to the Instagram, including stories, static posts, and reels, as well as original graphics highlighting events. I also create printed materials for the business, including drink menus, loyalty cards, promotional flyers, and t-shirts. With the design direction, I aimed to match the kitschy, hodgepodge, old-Florida vibe that the business exudes.